THE IMPORTANCE OF TOUCH IN MARKETING

Bruno Emanuel Morgado Ferreira Sonia Capelli 1
1 Centre de Recherche Magellan
Document type :
Journal articles
Complete list of metadatas
https://hal-univ-lyon3.archives-ouvertes.fr/hal-01618844
Contributor : Sonia Capelli <>
Submitted on : Wednesday, October 18, 2017 - 3:36:39 PM
Last modification on : Monday, December 2, 2019 - 12:23:49 PM

Identifiers

  • HAL Id : hal-01618844, version 1

Collections

UNIV-LYON3 | MAGELLAN | UDL

Citation

Bruno Emanuel Morgado Ferreira, Sonia Capelli. THE IMPORTANCE OF TOUCH IN MARKETING. Millennium, SAGE Publications, 2017. ⟨hal-01618844⟩

Export

BibTeX TEI DC DCterms EndNote

Share

Metrics

Record views

83

Contact

CCSD